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Phil Sasso
Phil Sasso, founder and president of Sasso Marketing, Inc., has been a marketing consultant, creative director, writer and speaker for more than two decades. Over his career he has worked at an ad agency, a PR firm, and a direct mail company, serving clients including Kraft Foods, British Airways, Baskin-Robbins, and Miracle-Ear before launching his own firm in 1989. Phil's mission for Sasso Marketing is to provide results-driven, integrated advertising, public relations and promotional campaigns to mid-size and entrepreneurial companies.
Phil has been a paid, bylined contributor to many trade journals including: Restyling, Accessory & Performance Retailer, RV Pro, and Performance Business. He has published a weekly marketing tip email (now also a blog) since August 2000. Early in his career, he was also a stringer for several Chicago community newspapers.
He has been an adjunct teacher and interim director of the weekend program at Triton College in suburban Chicago. He earned his Bachelor of Arts in Journalism: Advertising and Communication Studies: Radio/TV/Film from Northern Illinois University where he was a Hearst Scholar, a Communications Studies Merit Honoree and a State Finalist in After Dinner Speaking.
He speaks for various associations, sales meetings and conferences. He also presents customized seminars and workshops.
Phil lives in suburban Chicago with his wife, Beth, and their son PJ.
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